Kaide is a creative endeavour of Matti Kaira and Aarni Hildén, two young friends with an interest in society and culture as well as a passion for journalistic and artistic expression. 
Kaide is a creative endeavour of Matti Kaira and Aarni Hildén, two young friends with an interest in society and culture as well as a passion for journalistic and artistic expression.
Our goal is to establish an unselfish, value-generating standard NGOs, cities and societal companies can use to get their message out.

A city can channel its spirit and publish music, a company can market through humour and a non-profit can utilise the vast knowledge within the organisation and make it public through a podcast.

The term « unselfish » is key here. We see the version of your organisation that brings value to your audience not only in the activity and services offered, but in the communications and marketing around everything you do.

We believe this is how you establish a human connection with your human audience.
MISSION
In the next decade, we wish to offer ourselves to advancing the society and culture of Finland.

HILDÈN & KAIRA PODCAST

We are worried about the decline of open discussion, free speech as well as journalistic ethics and integrity in our society. Hildén & Kaira Podcast aims to engage in discussions with different people on interesting topics and do so while abiding by the journalistic guidelines as set by the Council for Mass Media in Finland.

GLENY

As GLENY Aarni’s artist project we publish music, the current goal being 12 albums during the year 2023. On the other hand, we wish to realise our wildest ideas in the form of music videos through this project, rediscovering lost discussions about art and its meanings.
VISION